DB Berdan is a London Based hyper streetwear brand created by Deniz Berdan and Begum Berdan, focusing on genderless clothing and the eradication of heteronormativity. For DB Berdan, clothing doesn’t need to be driven by social labels; they aim to unite a community of like-minded individuals that are not defined by sex, race or gender. The queer brand draws inspiration from social rights movements, the streets and underground culture. The story driven collections evoke prevalent messages with a playful and sarcastic humour present in their designs.
DB Berdan has adapted into the new world as an athleasure gear. Within the pandemic, DB Berdan has taken a bold action to morph their image into a functional, more compact style of living.
DB Berdan is a hybrid brand that creates agile and tactical athleisure wear. With this season they have added an upcycled, hand sewn one of a kind items to their collection
They have marked four pillars for the new way; functional, transeasonal, sterile and ethical.
‘We all know that the World’s most urgent problem right now is global warming, from floods to forest fires, we have to make quick decisions. The fashion industry's contribution to these disasters are enormous. In order to prevent this, DB Berdan decided to operate the produce without any consumption. The collection developed as an upcycle project. They aimed to reintergrade second-hand clothes back to society with upcycling techniques such as hand sewing and hand painting. DB Berdan is now releasing seasonless, one of a kind, one piece only items to cut down on consumption in production. We are careful to use the term “conscious consumption” not only as a fashion term but in a real sense.’
The brand has achieved great critical acclaim within the industry and beyond with their collections being featured across publications such as Vogue Italia, Vogue UK, Vogue Turkey, Refinery29, Drapers UK, Net-a-Porter newsletter, Cosmopolitan UK, FORBES USA, Hunger Magazine, Man Repeller, SHOWStudio, ELLE India, ELLE Turkey, Harper’s Bazaar Turkey, GQ Turkey, L’OFFICIEL Turkey, Grazia Netherlands, L’OFFICIEL Vietnam and more! Their designs have seen a whole host of celebrity endorsement too with stars such as Halsey, Agnez Mo, Ashniko, Little Mix, Jessica Anne Woodley, RAY BLK, Rudimental, Kojey Radical, Stefflon Don, Princess Nokia, GIRLI and more!