After graduating from Marmara University Faculty of Fine Arts, Textile Arts Department, Clothing Design Art, he joined the professional design world won the "Future’s Design Star" award from the Leather Show and started his works in fashion. Masur, who has exhibited his works in many national and international fairs since his student years, has worked as a consultant for corporate companies.
In 2008, Masur established his self-titled brand. His universe is situated between tradition and modernity. Masur, who presented his first collection as part of the IF Fashion Fair in 2008, opened his Showroom in the same year. His signature is the subtle couture craftsmanship and a mixture of forms and colors with modern tailoring. His Pret-A-Couture collections reflect sophisticated lines with highly feminine and elegant silhouettes offering a unique style. Masur also has two other lines other than Prêt-A-Couture, Haute Couture and Bridal. He has been the Co-President of the Fashion Designers Association since 2018.